Wednesday, March 31, 2010

Nursing Covers

Two new fabric choices arrived this morning, in our Nursing Covers.

Just yummy!!

These can be used as a nursing cover of course, but I’ve also seen them used as a buggy shade cover too.

View the entire range here:  Breastfeeding Covers


Friday, March 26, 2010

Chocolate Free Bunnies

We are having a sale on these gorgeous Maud’n’Lil organic bunny toys.

And if you order and pay by Tuesday, I’ll ensure that NZ customers receive this in time for Easter.

Makes  a gorgeous wee gift keepsake.


N.B. This is not actually edible.


You can order them here:  Organic Bunny Toy

Thursday, March 25, 2010

Breastfeeding Sports Bra

Just sent some emails to a customer that was enquiring about Breastfeeding Sports bras.


She said “do you know if there is a breast feeding sports bra on the market?”

I said “Breastfeeding sports bras are something that we are looking into. The ones that I’ve seen already (samples from America) were terrible and have all had really bad reviews when I’ve digged deepers.  So its taking a while to find something I like.”

She replied and I laughed about this “Thanks, Think I’ll just have to buy a good sports bra in my xtra cup size for now. Bit of a pain when you get to a café at the end though eh!  (breast feeding not getting rid of my arse!! Second thought maybe it’s the café at the end of the walk that’s not helping! haha)


Womama Birth Wrap

We have the Womama Birthing Wraps on our website.  These are designed to wear during labour rather than a dull hospital gown, but they are also Womama Birth Wrapgreat to wear afterwards, particularly when you are recovering and have visitors to see your new baby and need some modesty.  They can also be worn as a nightie, and a wrap dress over pants during pregnancy. Very versatile! They are online at our store here >>  Birth Wrap



Monday, March 15, 2010

Nappy Bags - new styles

Just a quick update, we have new styles of GR8X nappy bags in stock

There is a new hobo deluxe bag, and also the backpack duo has new fabrics.



Hotmilk Awards

Congrats to the team at HOTmilk for their recent awards!


They were Highly Commended in the Maternity Lingerie and Best Designer Maternity Lingerie sections of the Prima Baby & Pregnancy Fashion Awards.


The team at HOTmilk say “we spend a huge amount of time researching and developing our designs, making sure that each and every style is comfortable, practical, and above all sexy and gorgeous.  Testing the samples on real, pregnant women ensures these bases are covered but the awards a real seal of approval.”


I am very proud to be a stockist of HOTmilk, and you may know that I am very loyal to this brand.  I love being involved, and spreading HOTmilk to my customers who write back and tell me how much they love their bras!



Sunday, March 14, 2010

Medela Gift With Purchase

Free gift when you purchase any medela 2-phase breast pump from Breastmates,  while stocks last.   Our supplier has notified us of this great offer which starts on Monday 15th March.

Purchase any Medela breast pump with the 2-phase function, and get a free Cooler Bag!  This cooler bag comes with 4 breastmilk bottles and a cooling element.  Ideal for storing, cooling and transporting breast pump.

Whats a 2-phase pump?  This is referring to the way the breast pump works.  The pumps with 2-phase start of pumping fast and short, to stimulate milk let down.  Then when that happens, and your milk starts to squirt into the bottle, push a button and it goes into the longer slower motion.  This more closely resembles how a baby breast feeds, so it can be quicker than other models of pumps.  (The other models of breast pump simply turn on or off).


The following Medela breast pumps have the 2-phase method, and the free gift bag.
Medela Harmony Breast Pump
Medela Swing Breast Pump
Medela Pump In Style
Medela FreeStyle Breast Pump

You can access our website store here:


Friday, March 12, 2010

Breastfeeding Cardigan

We have a whole new range of breastfeeding tops for winter, they are arriving in early April.


Here is just a sample shot of one item.

·         A long line cardigan.

·          Suitable for maternity, breastfeeding, and after

·         It is sold as a set of 2 separate pieces – the outer is the longline cardi. The inner is a tank top with breastfeeding openings.

·         Fabric is bamboo spandex

·         Sizes S- XXL

·         RRP $129




Thursday, March 11, 2010

Bras for Africa Update

Bras for Africa Update

Over 100,000 pairs of knickers and bras sent to Africa by HOTmilk, New Zealand based international maternity and nursing lingerie label, have arrived and been distributed to women living in villages in Zimbabwe to help them avoid being sexually abused.

When the company discovered that undergarments elevated a Zimbabwaen womens prestige, meaning they are less likely to be sexually assaulted, they immediately donated close to 12,000 HOTmilk items and organised HOTmilk stockists across the globe to gather quality secondhand bras and unworn underwear to ship to Africa.

One of their stockists that really got on board with the campaign was Frances McInnes, from Breastmates. Frances managed to extend the PR request through her database of mothers, and the story was publicised in many regional newspapers asking women to mail their donations to Breastmates. Frances's efforts resulted in 16,000 being collected at her Royal Oak and Cambridge branches.  < and interview on Sunrise TV here>

"Distributing the bras and knickers has been a very enjoyable task,” said former Zimbabwaen Morag Roy, who ensured that the boxes of donations cleared customs and made their way to those who most needed them.

“Most of the bras have been given out in Samkele, Lupane and Bulawayo areas,” says Roy. “The women love them and there is always great excitement and joy when they are received!” she says.

“We really are grateful to everyone around the world who put in such an amazing effort to make these donations possible - but extend a very special thanks to HOTMilk, their stockists, Express Logistics, those who donated warehouse space and everyone in New Zealand who contributed to the campaign for their generosity, especially in light of the major obstacles they overcame to get so many items here safely!”

 NOTE we are not collecting any more bras

 You can read about our 2009 appeal here

Hotmilk Knickers for Africa Update
Thursday, 4 March 2010
Press Release: HOTmilk via Breastmates

Thursday, March 4, 2010

HOTmilk Sale

I received this email from a customer tonight.  It sums it up perfectly.  Mums are the glue of the family so need to look after themselves.  Mums need to love themselves before they can love anyone else.

From: Denise (name removed)
Sent: Thursday, 4 March 2010 8:06 p.m.
Subject: Thanks heaps!


Hi Frances

I am a facebook fan and I managed to buy a bra in the recent sale you had - I got it two days later - and it feels for the first time in three years that I have the correct size, and it is the most supportive maternity/nursing bra I have ever had. Not only that, but it didn't cost an arm and a leg AND it's so pretty too - I feel a million dollars and that makes me feel like a real 'yummy mummy'. I had two pregnancies in two years (my youngest is now 15 months) and had gained a lot of weight because of comfort eating and tiredness, and ended up feeling a total frump. Since I started to put myself first and realise that Mums are important too, I have sorted out my eating and exercise habits and I have lost 20kg since October last year. So it was time for a new bra - while I had been correct in my back size, the cup size was out by 2 sizes - and had been for two pregnancies! So thanks to a fortunate time, an impulsive look on Facebook and your lucky sale, I now feel like a mum that can be proud of her body; lumps, bumps, sags (or not so much anymore) and all!


Warm regards

Denise M

Hitwise Top 10 Award Winner!

Received this message today:

Congratulations! Hitwise is pleased to announce that is a Hitwise Top 10 Award winner for the period July - December 2009.





Breastfeeding Wraps 50% Off

Mumcho Breastfeeding Ponchos are 50% off during March, while stocks last.

Six styles to choose from.  Functional, versatile, and gorg!

Click to get to our webstore

Tuesday, March 2, 2010

Breast Pump - Free Gift

Buy any Avent Breast Pump (either manual or single electric) during March, and get a free gift. Get a free box of Avent disposable breast pads with the Manual Pump, or a free nappy bag worth $70 when you by the Electric Pump!

While stocks last


Avent Manual Breast Pump Free Gift
Avent Single Electric Breast pump with free gift
Electric Breast Pump with Gift